Our latest poster design for the final show of 2014, Bug 45, at the BFI London. Award-winning comedian Alex Horne returns to fill the final guest host slot of this year at BFI Southbank following a triumphant performance at our London Film Festival special in October.
Ending the year with 2 shows on December 4th – at 6.30 and 8.45pm – when Alex will guide you through the latest selection of music video delights and lead you off on some hilarious comedy detours in between.
We’ve been working on the strategy and branding for the launch of Cura TV. The Cura platform transforms mobile commerce through the power of video. Cura TV is a video-based mobile marketplace that provides a tailored and immersive shopping experience, on-demand. The platform allows vendors to easily shoot videos, tell engaging stories about their products and sell directly to consumers, all from directly within the app, including simple and secure payment and nationwide delivery. Cura TV is built on the world’s fastest transactional video platform.
We’ve worked with the team to craft a brand platform and robust design strategy and then turn that thinking into practice. The Beta version is now online and the app will follow shortly. It’s a brilliant concept and we’ve really enjoyed working with the team to bring this to life.
Last week saw the presentation of the 2014 Lion Awards at the Roundhouse Camden. For over 100 years, City & Guilds have run the annual Medals for Excellence programme to recognise success amongst learners and tutors. This culminates in the Lion Awards – City & Guilds’ most prestigious awards ceremony, acknowledging the best of the best. We worked with City & Guilds, and event agency Ballistic, to deliver the identity and branding for the 4th consecutive year.
Identity design for a new street food setup focussing on recipes that are both healthy and ethically sourced. The Good Source branding is clean and simple with a flexible colour palette allowing the identity to sit cleanly with recipe and product photography.
Identity Design:
Example usage with photography:
Copy usage:
Patterns featuring the icon for packaging and texture:
Our latest BUG work for 2 shows in Manchester and Glasgow – celebrating the past 25 years of ground-breaking music videos from the XL Recordings label.
We’ve been working away on a re-brand of Bug Music Video for some time now as the images below will explain. Bug sets out to explore creativity in music video today – from exciting work in mainstream videos, to experimental bedroom directors. With long time host Adam Buxton taking a sabbatical and a guest presenter taking the reigns each show, we chose a total refresh away from our the illustrated route we’ve produced for the last few years. Instead, we chose to take elements of music and film and create model bugs from the tools used to create the films being shown.
We’ve spent months dismantling a massive stockpile of items begged, borrowed and bought from eBay, charity shops and friends, with a notable mention to FX Rentals. Having amassed a floor full of assorted parts, we then set about building our bugs. We’ve made six so far, and the first is now in use, the rest will appear here over the course of the following Bug shows – we don’t want to give everything away at once. We also filmed the bugs with Phil Tidy to create the show indents that are currently being edited into full glory.
2 of our Bug models:
Bug 42 poster:
The new identity:
5 cine cameras, 4 video cameras, 6 microphones and numerous other music and film parts on the production line:
